Maximizing your interactive media
is DRAY Media’s mission.
The realm of interactive media is growing literally by the day. And if you're not positioned in front of the movement, then you risk being left behind. Sometimes this may not be a bad thing, as not all applications are appropriate or necessary. An iPhone app may give you bragging rights over competitors, but if your target market sees it as superfluous, you've just invested in a lead balloon. Happy landings. An expert analysis by DRAY Media can sort out the endless flotsum of applications to ensure your interactive media optimizes your available resources.
project:
City of St. John's Oceans of Excellence - Interactive DVD
comments:
This national award winning DVD was recognized for its innovative interface, providing easy access to large volumes of profile information and network linkages for the City of St. John's.
project:
Q5 Systems - GUI for IATA Online Information Hub
comments:
IATA was looking for a GUI that would allow end users access to a massive archive of aviation data.
The subscription based platform featured tailorable modules that allowed the viewer to interact with only sections relevant to the search needs.
project:
Come Along with Me - Religious Tolerance Education DVD
comments:
Teaching religious tolerance to first graders in a manner that will keep them engaged and entertained is no small feat. This platform, with over a year's worth of development behind it, is one of our most ambitious projects to date.
Interactivity is all about balancing organization, ergonomics and aesthetics with a seamless technical infrastructure. From mobile apps to interactive DVDs, ease of use must always be balanced with the payoff of engaging, relevant content. Understanding the expectations of your target end user, as well as the technical limitations of your networks allows us to tailor your application for fully optimized operation.
By integrating awe-inspiring creative with captivating graphic effects, even traditional communications platforms can be transformed into spectacular showpieces. We embrace new media to the fullest to provide clients with powerful and visually indulgent graphic solutions that spark a wave of intrigue across audiences. Whether in need of an immersive interactive DVD, promotional microsite, mobile app, flash presentation or even television and web ready motion graphic advertisements, we can produce a digital landscape that perfectly complements your media arsenal.
It has never been more important to ensure that your interactive media platforms directly engage your target audiences in a meaningful fashion. Curiosity is primal - people will try just about anything once. But keeping them coming back for more is a much greater challenge. Loyalty and devotion is more emotional - establishing a genuine trust is a matter of willing interaction and expected reciprocal reward. DRAY Media understands this dynamic, ensuring your interactive applications maximize the benefits of your investment.